I would guess that a really fast way to annoy
advertisers and make them think twice about spending money with your publication
would be to criticize the ads they provide.
I don’t particularly like the
picture either, but that’s the responsibility of AHA, not EN/AERC.
Kristen
From:
ridecamp-owner@xxxxxxxxxxxxxxxxx [mailto:ridecamp-owner@xxxxxxxxxxxxxxxxx] On Behalf Of D'Arcy Demianoff-Thompson Sent: Tuesday, November 13, 2007
10:12 PM To: Carla Richardson; Ridecamp Subject: Re: [RC] New AHA ad for
EN
So, I am curious! Who at EN is the ad rep for
AHA? I would think that person would have noticed the issues of the
picture and brought it to AHA's attention. Maybe it's just me
but I would certainly expect more out of my Ad Rep~
----- Original Message
----
From: Carla Richardson <richardson.carla@xxxxxxxxx>
To: Ridecamp <ridecamp@xxxxxxxxxxxxx>
Sent: Tuesday, November 13, 2007 5:07:37 PM
Subject: [RC] New AHA ad for EN
I emailed the AHA office about the ad in the Endurance News, told them
I thought the photo they were using was not the best, especially since the
horse has oozing sores on its legs. (ugh)
I received a reply from them, they said AERC will have a new ad in
the December issue. I wonder how many comments they've received about
that photo? Hopefully the new one will be a good one.