Re: [RC] [RC] EN "ad reps"--Troy's excellent work - Lynne Glazer
Troy indeed rocks.
re the horse in the ad. Geez, guys, they're bedsores. Our PS ground is very hard, decomposed granite, and some horses get these getting up and down if they roll onto their fetlocks (one of my 3 does that) or hock sores from lying flat. They generally heal quickly--mine gets his when I board him next door during trips, the owner scrapes off the manure leaving hard ground, it's softer in my 24x48 pens. Many of us use ointment to keep the flies off of them and to help them heal, and what happens with ointment on a ride that close to the ground? It shows up as dark. Yeah, I guess I could have photoshopped that out. <shrug> Or AHA could've.
The gal in the photo has overcome tremendous difficulties including a broken hip, and was thrilled that her photo was used, she treasures that horse, does NATRC and trail trials with her too. It was taken during the LD at the Santa Ho Ho Whoa ride last December, and it is a purebred Arab. You could have asked me since my photo credit is clearly displayed.
The AHA was in a hurry for a photo earlier this year and I certainly could have sent them new ones since, like from scenic stuff (Tevis comes to mind.) This ad has been running for months, by the way.
Here's a suggestion--if you see a photographer ahead sign (when we have enough time to get out there and put one up), check your equitation, rein symmetry, helmet straightness. Plan ahead to wear reasonably neat attire, and have a pleasant _expression_ on your face. And you, too, can be in AHA's or AERC's ad materials. AHA's distance riding brochure represents the painstaking archive search for happy riders with a together-look, it was not easy to find them. ;-) But since that image request, I have a whole lot of good-lookin' shots. People who like theirs can suggest themselves, I don't have a whole lot of time to go rummaging through my archives.
Seems I read somewhere (sorry, can't remember the source) that the staff at AHA are NOT horse people and that is a planned strategy--to avoid conflict of interest. If that is correct, then it's plausible that the ad staff did not pick up on issues under discussion before the photo was transmitted.
And Troy ROCKS. I read several equine publications a month, and EN is beautifully done. A super resource . . . .
From someone who does the same type of work as Troy, I think she does an excellent job in setting up, writing and editing of Endurance News. The formatting and style is consistent and its always near perfect. I am hardly able to read some of the publications of other horse groups/orgs because of the many typos, poor writing and confusing format. I'm a big fan of Troy and her work, and was glad to see the short bio on her in the most recent EN.
Our staff is good with magazine type work, but not that familiar with horses and has had problems with recognizing some of these little details. I'm betting AHA sent their ad camera ready though and they're the ones to discuss this with.
