[arab-l] Horse TV

[Jasmine Cave <toppere@siu.edu>]

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>Date: Sun, 14 Jan 2001 22:56:32 EST
>Reply-To: arab-l@egroups.com
>Subject: [arab-l] Horse TV
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>Please help HorseTV get the word out . . . forward this to anyone whom you
>think might be interested, and post in all equestrian chat rooms and
>forums!)
>
>----------------------------------------
>FOR IMMEDIATE RELEASE
>----------------------------------------
>
>"HorseTV Launches on DISH Network
>As Part of RFD, the Rural Television Network"
>
>Houston, Texas  - - HorseTV launched on January 1, 2001 as an integral part
>of the anchor programming of RFD-TV, the new 24-hour a day television
>network dedicated to serving the needs of rural America. A wide variety of
>selected programs can now be seen, with regularly scheduled broadcast
>programming commencing in late January.
>
>HorseTV will provide up to 50 hours or more per week of educational,
>instructional, veterinary, documentary, and show and event programming
>devoted to owners, riders, breeders and lovers of horses and equestrian
>sports, and can be seen on RFD-TV on DISH Network's(tm) Channel 9409.
>
>In addition to the extensive equine programming, the RFD-TV schedule also
>includes informational/educational programs targeting a large variety of
>agricultural and livestock interests.
>
>The Tanbark Group, LLC, a Texas corporation, is the majority owner of
>HorseTV, the exclusive provider of equestrian programming to the network.
>
>RFD Communications, Inc., a Texas non-profit 501(C) corporation, announced
>early in November that it had finalized an agreement with EchoStar
>Communications Corporation (Nasdaq: DISH, DISHP) for distribution of
>RFD-TV's 24 hour-a-day program schedule to all DISH Network(tm) subscribers
>at no additional charge. DISH Network is the fastest growing DBS service in
>the nation, with over 5 million connected subscriber homes. RFD-TV
>broadcasting originates from studios in Dallas, Texas, and will be
>supported by RFD news bureaus in Washington, DC and Chicago, Illinois.
>
>For horse enthusiasts wishing to view the equestrian programming who
>currently use cable, DirecTV or C-Band television systems, HorseTV is
>offering a free DISH Network satellite TV system. New DISH Network
>customers have the option of leasing a one-or-two-receiver TV system. Also
>available is a new two-way, high-speed, satellite-delivered Internet
>service through STARBAND, which may be added to the DISH Network system for
>an additional charge. A valid major credit card is required for either the
>free or leased systems, as well as an agreement to keep DISH programming
>for one year.
>
>Specific information on this limited-time free offer can be found at
>www.Horse-TV.com. Click on "HorseTV Central" and look for the Free Dish
>Offer information link. You can also call the toll-free Upgrade Hotline at
>1-888-890-4745 for an information package by identifying yourself as a
>HorseTV viewer.
>
>RFD-TV is a public interest channel which provides an extensive array of
>informational and educational programming under FCC Public Interest
>Guidelines. Underwriting sponsorships of individual programs or program
>blocks are available similar in style to PBS programming guidelines, with
>companies or organizations appropriately acknowledged and identified.
>
>Companies or organizations interested in receiving information on
>underwriting/sponsorship opportunities are encouraged to contact HorseTV
>for further information.
>
>Equestrian organizations, associations, clubs, production companies and
>individuals interested in obtaining  broadcast time, or those with existing
>programming or who are interested in creating new  television programs, are
>also encouraged to contact HorseTV at their earliest convenience.
>
>The Tanbark Group is also owner of Horse-TV.com, a Website devoted to the
>distribution and sales of equestrian videos. It holds a wide variety of
>licensing agreements for equestrian video and television programming,
>including exclusive video distribution rights in North America to the
>equestrian competitions of the 2000 Sydney Olympics.  In addition, Tanbark
>also operates online retail stores offering a wide variety of
>equestrian-related goods and services. Horse-TV.com is the provider of
>HorseTV programming on the Internet via subscription and pay-per-view using
>video streaming technology.
>
>DISH Network is a trademark of EchoStar Communications Corporation.  DISH
>Network is EchoStar's state-of-the-art direct broadcast satellite TV system
>that is capable of offering over 500 channels of digital video and
>CD-quality audio programming, as well as advanced satellite TV receiver
>hardware and installation.  DISH Network was ranked number one in overall
>customer satisfaction among cable/satellite TV subscribers by J.D. Power
>and Associates in 1999 and 2000.
>
>END
>
>"HorseTV . . . finally, television for people who love horses."
>
>For more information, including investment opportunities and programming
>acquisition procedure, please contact:
>
>Sally Lasater
>(California office)
>Phone/Fax - 831.689.9119
>email: slasater@horse-tv.com
>
>(Houston Office:)
>2136 Wirtcrest
>Houston, TX 77055
>Ph: 713.812.1242
>Fax: 713.957.4170
>
>
>
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